This week, the Financial Times will launch a newly revamped website that looks cleaner than before.
New features include an integrated search box that allows you to search both news and stock quotes, a list of top 10 must-read and most popular stories, as well as thumbnail and italics that identify Lex commentaries on the main landing page.
The website will also use the same masthead design of the printed newspaper.
Besides user interface and aesthetics, FT editor Lionel Barber wrote in an email to readers that the new website will also expand coverage of important subjects such as macroeconomics, energy and technology, better integration between market data and news to give context to market movements, and more opportunities for readers to become part of the FT community by contributing to discussion forums and blogs.
Update: The new FT website has launched, but it's disappointing to see the inside pages retaining the old template. Apparently, this revamp only applies to the homepage, which makes one question the point of it all. Not only is FT confusing users, they are forcing people to use inconsistent navigation menus (drop-down on the homepage and left bar on the inside pages). This doesn't do any good for FT's branding - homepages are seldom the only entry point for visitors.
